How in-house design teams can benefit off-plan buyers amid industry uncertainty


In an era of building insolvency, rising material costs and supply chain issues, off-plan buyers are demanding greater quality assurance from developers and builders.

While there is no overnight solution to rising building costs, Sydney-based developer Coronation Property believes that investing in new processes and people will provide clients with reassurance quality they need while giving developers and builders a competitive edge in a changing industrial climate.

It takes a number of moving parts, and more importantly, teams of specialists in motion, to create exceptional mixed-use developments with collaboration and communication between internal teams and external consultancy firms, including architects , the place-making specialists, engineers, and contractors critical to success. of a project.

Further investing in its fully integrated business model, Coronation Property recently announced the formation of a new in-house design team to bridge the gap between its development teams, construction arm and external agencies.

Anticipating the needs of a changing industry, Coronation Property’s new in-house design team, Studio Circle & Co, will be integral to the continued protection of its clients. The team will ensure that the original design intent of the projects is realized from inception of design through to completion of construction and handover to the client.

The quality assurance initiative will see the establishment of new processes to support compliance with the Design and Building Practitioners Act, with a particular focus on Class 2 mixed-use multi-residential developments.

While many large publicly listed developers such as LendLease and Mir​vac have been doing this for some time, very few of the private developers that dominate the Sydney residential market have their own in-house construction arm and design teams.

Studio Circle & Co is led by experienced architect Mona Chao, former co-head of architecture at apartment giant Meri​ton.

“As a company, we are constantly evaluating opportunities that will better serve our customers and our communities,” says Chao.

“Having an in-house design team ensures meticulous quality control at every phase of construction and allows the company to remain nimble in managing and executing the industry’s regulatory framework,” adds- she.

Chao says the team is an important cog in the entire development process, not just making sure design intent is met throughout construction.

The Chao team is engaged from the start of the development even before the acquisition of the site.

They help determine what is possible with the site and what the site lends itself to in terms of building density, number of apartments and ultimately how well the design can fit into the current landscape of the city. region.

Studio Circle & Co supported the company’s growth plans following the announcement of new site acquisitions in Chatswood and Erskineville, bringing the company’s development pipeline to over $7 billion.

“We are working with our acquisition team to test the feasibility prior to acquiring a site, which gives the business the confidence to proceed with the purchase as a baseline, a compliant architectural model has been developed and verified internally,” Chao said.

Studio Circle & Co will work with Coronation Property’s award-winning architectural partners to push design boundaries early in the planning process.

“It takes a certain type of person to work with and work for Coronation and we are proud of our longstanding relationship. We truly demand the best from our chosen associates to ensure that we are constantly evolving to better serve our customers and our communities”

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