Coronation Property’s in-house design team brings quality and efficiency
Architects. Builders. For many in the development sector, bringing these two professions together can be…difficult.
Both of course bring their own expertise, passions and perspectives to a project – you could say that one brings the art, the other the reality.
Enabling both to do their jobs to the highest standards, ensuring the project is delivered on time and on budget, is a big part of the goal of Studio Circle & Co, the team behind in-house design for Sydney-based high profile and high profile projects. developer Coronation Property.
Leading Studio Circle & Co is head of design Mona Chao, who joined the organization over a year ago after more than five years with Meriton Group, where she was co-head of architecture.
Since joining Coronation Property and forming Studio Circle & Co, Mona’s team has focused on bridging the gap between the development arm, the construction arm of Coronation Property and engaged external agencies such as architectural firms.
“For Coronation Property, it’s about mitigating risk and ensuring quality for our clients. Our team’s responsibility is to ensure that the original design intent of our projects is achieved from inception of design through to completion of construction and handover to the client,” she said. .
Chao said the core of the team’s role is to connect the architect’s vision with the builder’s reality.
“What we do is basically provide a design service that is much more technically focused than the architect per se,” she said.
“What’s interesting is trying to achieve the design of the external architect, which is often beautiful, very ambitious, and which can bring design challenges.
“So it’s about making it something buildable, and we’re very technical in terms of compliance and the legal and regulatory framework in which we operate.
“My internal team is made up of NSW registered architects or architects wishing to register, and I am a permanent member of the registration committee.
“Having an experienced in-house design team ensures meticulous quality control at every phase of construction and enables the company to remain nimble in managing and executing the industry regulatory framework.”
Quality and compliance are obviously a big part of Studio Circle & Co’s mission, but far from its sole role within Coronation.
saving time and money
Having an in-house team to fulfill this role saves substantial time, and therefore money.
“There are efficiencies to be gained throughout the development cycle, even early in the acquisition,” Chao said.
“We have the ability to work with our acquisition and development team to test the design and feasibility of a site before acquiring it. This allows them to better understand if a site is effective, what works well, what is feasible and what is not.
“By involving Studio Circle & Co in a site acquisition, Coronation Property has the confidence to proceed with a site purchase knowing that the basic design has a compliant architectural model that can be built and has been verified by an expert in-house design team.”
stay the course
Chao said that as a design-led team, respecting the architect’s vision, while maintaining the drive to create compliant, highest-quality projects that can be built efficiently and quickly, was paramount.
“Once an architect and design have been chosen for a project, we ensure that it is practical and buildable.
“While we do not influence or modify the design, we are looking for ways to work with our external architects to ensure the design intent is met while ensuring the construction is feasible and compliant.”
For Coronation Property, the design team creates the opportunity early in the project lifecycle to provide feedback on how best to build the project.
“At a time of construction company insolvency, rising material costs, labor shortages and supply chain issues, clients are demanding better quality assurance from developers and builders,” Chao said.
“Now more than ever, there is a deeper focus and appreciation for the complexities of construction. Beyond aesthetics, our design process demands quality in construction detail.
And as a team in the middle, a degree of diplomacy is also part of the job.
“I think you have to be (diplomatic),” Chao said.
“At the end of the day, we’re all here to get the best possible results in placemaking and quality construction for our clients. If we can’t meet every time in the middle, it’s about getting together. refocus on what is best for the client, while ensuring that the project always moves forward without delay.
“It can be a very heated discussion and that’s what makes it interesting.
“It’s very fast and yet a lot can be achieved behind the scenes with development and construction.”
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